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A Typographic Workbook : A Primer to History, Techniques, and Artistry by Kate Clair (1999, Trade Paperback)

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A Typographic Workbook : A Primer to History, Techniques, and Artistry by Kate C.

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Product Information

Quickly master the concepts and skills you need to successfully design with type a typographic WORKBOOK To help you gain a deeper understanding of the effects produced by various fonts and typographic techniques, designer Kate Clair takes you on a fascinating tour of the innovative potential of type. Extensive visual examples illustrate the use of type as an expressive communication tool. From selecting the right font, to spacing it, to the creative integration of fonts, she explains the decisions made by successful designers. At the same time, she provides step-by-step guidance and numerous practice exercises that help you develop the confidence and skills needed to put that knowledge to work in your own designs. In addition, a detailed history of type is included. A valuable professional resource for working designers and an indispensable training tool for graphic design students, A Typographic Workbook features: * A historical overview of type and typographic technologies * In-depth explanations of the formal qualities of different typefaces * Skill-building exercises and projects to sharpen your skills * Quizzes and review questions that help you gauge your progress * An overview of computer terms and principles

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0471292370
ISBN-13
9780471292371
eBay Product ID (ePID)
1134121

Product Key Features

Book Title
Typographic Workbook : a Primer to History, Techniques, and Artistry
Author
Kate Clair
Format
Trade Paperback
Language
English
Topic
Graphic Arts / Typography
Publication Year
1999
Genre
Design
Number of Pages
384 Pages

Dimensions

Item Length
11in
Item Height
0.7in
Item Width
8.5in
Item Weight
31 Oz

Additional Product Features

Lc Classification Number
Z253.C59 1999
Table of Content
Ancient Writing Systems. Roman Empire_Middle Ages Typography. Renaissance Typography/Printing. Colonial/Industrial Typography. Parts of a Character. 20th Century Typography. Changes in Printing Technology. Measuring/Spacing Type. Five Historic Families. Optical Adjustments to Typefaces. Font/Family of Type. Readability/Legibility. Matching Type with Message. Type Specification/Proofreading. Typographic Hierarchy. Using Type Creatively. Type in Black, White and Gray. Unique Considerations of Text Type. The Grid Structure. Computer and Type. Type Samples. Typographic Glossary.
Copyright Date
1999
Lccn
99-014424
Dewey Decimal
686.2/25
Intended Audience
Trade
Dewey Edition
21
Illustrated
Yes

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item 1 A Typographic Workbook: A Primer to History, - Kate Clair, 0471292370, paperback
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item 2 A Typographic Workbook: A Primer to History, Techniques, and Artistry - GOOD
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item 3 A Typographic Workbook: A Primer to History, Techniques, and Artistry , Clair, K
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item 4 A Typographic Workbook: A Primer to History, Techniques, and Artistry by Clair,
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item 5 A Typographic Workbook: A Primer to History, Techniques, and Artistry
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5 out of 5 stars
by thetoyhunter_us...Apr 20, 2008
An excelente Book of Typographic
Everything on this Book is great, and the author is one of the Best Writer on this matter. Congratulations Ms. Kate Clair. Review by Graphic Art Designer & Advertising Excecutive, CEO

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